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Release 9
Alexandria, Va., May 18, 2006 – Cruise Lines International Association (CLIA) and Niche Cruise Marketing Alliance (NMCA) will be conducting three educational cruise seminars at THETRADESHOW (Travel Retailing and Destination Expo) in Orlando, Sept. 10-12, 2006. The exclusive cruise learning seminars will be held on Sunday, Sept. 10 and are comprised of: “Cruising: Knowing the World you Sell” offered by CLIA, “Niche Cruise Specialist Certification Program” and “How to Tap into the Lucrative Niche Cruise Market –Panel” presented by NMCA. “Cruising: Knowing the World you Sell” will educate travel professionals on well-known and exotic cruise destinations to recommend to clients. The “Niche Cruise Specialist Certification Program” seminar will provide instructions on selling niche cruise products and targeting markets. “How to Tap into the Lucrative Niche Cruise Market – Panel” will feature executives from a number of niche cruise companies who will describe opportunity, product variety and how agents can successfully represent these products. "The Niche Cruise Marketing Alliance is inviting all travel agents to attend a special certification program that will present opportunities and tips on how to profit from the selling of specialty cruise products,” said NMCA Executive Director Larry Dessler. “Travel agents who attend the program will earn their ‘Niche Cruise Specialist’ certification and receive over $600 in bonus commission certificates, a new binder-based sales guide, listing on the organization’s Web site and an eligibility for special FAM and bonus programs." “The cruise seminars presented at THETRADESHOW will offer educational insight that will help enhance attendees’ everyday work experience in the cruise industry,” said ASTA Executive Vice President and COO Bill Maloney, CTC. “CLIA and NMCA are strong industry companies and THETRADESHOW partners are enthusiastic for them to step on board and inform 2006 attendees.” "Travel agents attending THETRADESHOW will have the unique opportunity to attend ‘Cruising: Knowing the World you Sell’ seminar and gain credits towards their ACC, MCC or ECC accreditation," said President and CEO of CLIA Terry L. Dale. "CLIA believes that cruise education is important because the cruise industry will be front and center at the event given the cruise industry's strong growth record and the importance of cruise sales for agents." THETRADESHOW will take place the second week of September every year and will be held in Orlando (Sept. 10-12 2006) in even years and Las Vegas (Sept. 9-11, 2007) in odd years. Travel sellers will have the opportunity to meet one-on-one with suppliers and to learn in-depth about their products. The three-day, industry-wide event will have two travel industry-only days and will feature a day of one-on-one business appointments. Additionally, one day will be designated for consumers, where both travel sellers and suppliers will have the opportunity to educate the consumer on their businesses and the best way to choose and organize their travel arrangements. The Association of Canadian Travel Agencies (ACTA), Cruise Lines International Association (CLIA), Adventures in Travel Expo (ATE), International Gay and Lesbian Travel Association (IGLTA), ITB Berlin, Performance Media Group, LLC (Agent@Home, Cruise & Vacation Agent and Modern Agent), Travel Trade, Travel Weekly, eturboNews, JaxFax, Recommend, Canadian Travel Press, TravelAge West, National Association of Commissioned Travel Agents (NACTA), National Tour Association (NTA), Travel Industry Association of America (TIA), The Travel Institute, U.S. Tour Operators Association (USTOA) and USA Today have signed on as partners of THETRADESHOW. For more information on THETRADESHOW, call 1.866.870.9333 or visit www.THETRADESHOW.org. THETRADESHOW (Travel Retailing And Destination Expo) is a 3-day, in-depth networking and educational event. Global and inclusive, THETRADESHOW unites under one roof travel suppliers and buyers from all over the world, representing every segment of the travel and tourism industry. It is the trade show event for travel decision makers. Contact: Kristina Rundquist/Liz Connolly 703.739.8710 |
