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Release 7
Alexandria, Va., May 4, 2006 –Gerencia de Viajes will be sponsoring a track of Spanish seminars at THETRADESHOW (Travel Retailing and Destination Expo) in Orlando, Sept. 10-12, 2006. The seminars currently scheduled include “Hispanic Travel Marketing Trends,” “Airline Packages” and “Travel Agency Success Story.” The seminars will be given in Spanish on Sunday, Sept. 10 and will be aimed at both U.S. and international Hispanic travel professionals. Gerencia de Viajes Magazine was established in 1993 and targets the Latin American travel trade industry. The magazine provides information on leisure and corporate travel, meetings and conventions, and incentive travel. The joint venture at THETRADESHOW will offer travel professionals a detailed, educational series of seminars and cultural experience. The “Hispanic Travel Trends” seminar focuses on comparing trends in marketing to Hispanics from a domestic and international perspective. “Airline Packages” will examine ways in which travel agents can combine air and sell to Hispanic families who return to Latin America to visit their extended families. “Travel Agency Success Stories” outlines a travel management firm working with the Hispanic market. “THETRADESHOW partners are eager for such a dynamic publication to help educate the travel professionals of the future on one of the industry’s fastest growing niche segments,” said ASTA Executive Vice President and COO Bill Maloney, CTC. “Gerencia de Viajes will immerse travel agents in seminars designed to give them greater insight in Hispanic travel and tourism.” "We are pleased to work alongside THETRADESHOW and offer greater services to the Spanish language attendees of this important travel event," said Max Jaramillo, publisher of Gerencia de Viajes Magazine. "The Spanish language conferences will address issues relevant to the Hispanic and Latin American travel professional and make their experience more complete at the event." THETRADESHOW will take place the second week of September every year and will be held in Orlando (Sept. 10-12, 2006) in even years and Las Vegas (Sept. 9-12, 2007) in odd years. THETRADESHOW will host more than 3,000 travel sellers and 1,000 consumers in just three days at one site. Created from the partnership of the leading travel associations, THETRADESHOW will include two full days of open floor trade show, business-to-business appointments, a trade and consumer day (Sunday) and two trade only days (Monday and Tuesday). Travel sellers will have the opportunity to meet one-on-one with suppliers and to learn in-depth about their products. The Association of Canadian Travel Agencies (ACTA), Cruise Lines International Association (CLIA), Adventures in Travel Expo (ATE), International Gay and Lesbian Travel Association (IGLTA), ITB Berlin, Modern Agent, Travel Trade, Travel Weekly, National Association of Commissioned Travel Agents (NACTA), National Tour Association (NTA), Travel Industry Association of America (TIA), The Travel Institute, U.S. Tour Operators Association (USTOA) and USA Today have signed on as partners of THETRADESHOW. For more information on THETRADESHOW, call 1.866.870.9333 or visit www.THETRADESHOW.org. THETRADESHOW (Travel Retailing And Destination Expo) is a 3-day, in-depth networking and educational event. Global and inclusive, THETRADESHOW unites under one roof travel suppliers and buyers from all over the world, representing every segment of the travel and tourism industry. It is the trade show event for travel decision makers. Contact: Kristina Rundquist/Liz Connolly 703.739.8710 |
