Release 6
Alexandria, Va., Jan. 12, 2006 –
THETRADESHOW (Travel Retailing and Destination
Expo) has developed another key travel industry partnership with the Adventures
in Travel Expo (ATE), produced by Unicomm LLC. The partnership will provide
travel agents attending THETRADESHOW with
more educational opportunities and access to a wider variety of suppliers
and travel products.
Unicomm LLC will produce an Adventures in Travel Pavilion
at THETRADESHOW in Orlando (Sept. 10-13,
2006). The pavilion at THETRADESHOW will
be marketed as an additional stop on the Adventures in Travel Expo tour,
which includes San Francisco, Los Angeles, New York City, Washington D.C.
and Chicago. Unicomm’s experience in managing successful consumer
shows will benefit THETRADESHOW by providing
expertise in consumer marketing.
Unicomm will also offer Adventure Travel seminar sessions
and Adventure Travel Specialist Certification to trade participants at
THETRADESHOW.
“We are extremely pleased to welcome Unicomm as
part of THETRADESHOW,” said ASTA Executive
Vice President and COO Bill Maloney, CTC. “They represent the world’s
largest series of travel events serving outdoor tourism enthusiasts and
professionals. This is another boost for THETRADESHOW
and will improve the educational experience for consumers and buyers of
travel.”
"Our customers and the Adventure Travel Community
have made it very clear that travel agents are in high need of solid education
on delivering exceptional adventure experiences to travelers. Our agreement
with ASTA will not only allow us to further extend our brand, but also
allow us to educate and certify agents within the lucrative and fast growing
adventure travel marketplace,” said John Golicz, CEO of Unicomm,
LLC. “We are very excited to be aligning our resources with ASTA
and its distinguished membership.”
THETRADESHOW will take
place the second week of September every year and will be held in Orlando
(Sept. 10-13, 2006) in even years and Las Vegas (Sept. 9-12, 2007) in
odd years. Travel sellers will have the opportunity to meet one-on-one
with suppliers and to learn in-depth about their products. The three-day,
industry-wide event will have two travel industry-only days and will feature
a day of one-on-one business appointments. Additionally, one day will
be designated to consumers, where both travel sellers and suppliers will
have the opportunity to educate the consumer on their businesses and the
best way to choose and organize their travel arrangements.
The Association of Canadian Travel Agencies (ACTA),
Cruise Lines International Association (CLIA), International Gay and Lesbian
Travel Association (IGLTA), ITB Berlin, National Association of Commissioned
Travel Agents (NACTA), National Tour Association (NTA), Travel Industry
Association of America (TIA), The Travel Institute, U.S. Tour Operators
Association (USTOA) and USA Today have signed on as partners of THETRADESHOW.
For more information on THETRADESHOW,
call 1.866.870.9333 or visit www.THETRADESHOW.org.
Unicomm, LLC is an independent business-to-business
communications company specializing in originating and managing world-class
trade shows and conferences in underserved and nascent markets. Each year
Unicomm, LLC holds varied events attracting tens of thousands of people
in key markets including travel, human resources, engineering, defense
and others
THETRADESHOW (Travel Retailing
And Destination Expo) is a 3-day, in-depth networking and educational
event. Global and inclusive, THETRADESHOW
unites under one roof travel suppliers and buyers from all over the world,
representing every segment of the travel and tourism industry. It is the
trade show event for travel decision makers.
Contact: Kristina Rundquist/Liz Connolly 703.739.8710
www.THETRADESHOW.org