Presentation Pavilions Provide THETRADESHOW Delegates
Alexandria, Va., July 30, 2009 –Attendees at this year’s THETRADESHOW (Travel Retailing and Destination Expo) in Las Vegas (Sept. 13-15) will be able to learn about everything from how to properly market and position their agency to the newest offerings from Wynn Resorts and the benefits of ASTA membership through the show’s Presentation Pavilions.
“Travel agents today are looking for new products and the latest marketing techniques to put them ahead of the competition,” said Bob Whitely, president, U.S. Tour Operators Association, one of 16 industry THETRADESHOW partners. “Located on the trade show floor, presentation pavilions really give agents to the opportunity to supplement their knowledge of a product or company without leaving the floor. It’s a great way to expand your product knowledge.”
Presentation pavilions will feature the following:
· Experience Wynn Resorts. Presented by Patrick Burkhardt. Courtesy of Wynn Las Vegas. Designed to be explored and discovered, Wynn Las Vegas Resort and Country Club excites the senses of each and every guest. Since its opening in April 2005, Wynn Las Vegas has been hailed as the preeminent luxury destination in Las Vegas. Casual elegance defines the environment of the 2,716 guest rooms and suites, all equipped with advanced technologies and a panoramic view of the Las Vegas cityscape. Guests of Encore, the new signature resort in the Wynn collection, will enjoy all of the amenities and indulgences of Wynn Las Vegas plus a new array of accommodations, five signature restaurants, 11 designer boutiques, a full service salon and spa, exciting pool areas, leisure activities and the ultra chic nightclub, XS.
· Authentic Marketing for Travel Agents. Presented by Richard B. Earls. Courtesy of Travel Research Online. For a travel agent’s brand to be clear and strong, it must be “authentic” - honestly presented with integrity. Travel consulting, because it depends so heavily on one-to-one encounters between the consultant and the client, is particularly dependant on a sense of authenticity. If a consumer believes that a company or service is authentic, they will gravitate to it, support it and even promote it to others. If they perceive it as inauthentic, they will shun it as one more noisy imposition, a part of the marketing and advertising clutter through which they must daily wade. Join TRO’s Richard Earls and learn how to stand out from the crowd by developing an authentic brand for your travel practice.
· Auto Europe - The International Car Rental Service Leader. Presented by Joe Maniscalco. Courtesy of Auto Europe. Learn of the many benefits of clients with Auto Europe and Destination Europe, beginning with access to the industry''s largest car rental fleet with more than 4,000 locations worldwide, to a reservations and customer service department open 24-7-365, free toll-free customer service worldwide and prices guaranteed in US dollars. Attendees will receive the latest information on Auto Europe programs including: transfer and chauffeur-drive services; Peugeot buyback leases for long term rentals; GPS, cell phones and much more. With Destination Europe, one call does it all. Clients can have all of their travel handled from airfare to hotels to car rental and beyond. Partnering with more than 30 airlines and more than 30,000 hotels worldwide, Destination Europe will deliver all of a client’s needs.
· ASTA''s Tour Operators Give You POWER. Presented by Dannette Hose. Courtesy of ASTA. The mission of ASTA’s Tour Operator Program (TOP) is to increase the use of tour operators by ASTA member travel agents through education, networking and promotional efforts; and to raise awareness of the Tour Operator Program and its members by creating a mutually beneficial environment for agents, tour operators and consumers. TOP members pledge themselves to conduct their business with integrity; treat travel agents in a courteous and professional manner; and strive to perform to the travel agent''s expectations. Join us and discover the benefits of using a TOP member.
· Grow Your Business with ASTA. Presented by Dannette Hose. Courtesy of ASTA. You may ask yourself, why should I join an association such as the ASTA? You may think you don''t have time to bother with that sort of thing. The reality of it is, time spent bettering yourself or your company is time well spent, and membership dues are but a drop in the bucket for what you get out of association membership. Whether you are a mom-and-pop operation or a large enterprise, association membership benefits everyone. Join us and discover the top benefits and importance of belonging to your professional trade association, ASTA.
· Protect Your Business with ASTA. Presented by Caitlin Gomez. Courtesy of ASTA. Are you wondering what ASTA is doing on your behalf to protect your business? ASTA will continue to be a zealous advocate for its members and for the travelling public in 2009. Anyone interested in learning more about these efforts should join us for a brief overview and discover the top benefits and importance of belonging to your professional trade association, ASTA.
· Save Money by Becoming an ASTA Green Member. Presented by Caitlin Gomez. Courtesy of ASTA. Do something good for the planet and your bottom line. Join us and learn how ASTA’s Green Program can give you the educational and promotional resources that will help save money and distinguish you from your competition while reducing the environmental impact of your office operations.
· Delivering Events to Your Desktop: How Technology Has Revolutionized the "TRADESHOW" Experience. Presented by Brett Couvillion. Courtesy of Performance Media Group. Attendees will learn about the 95-percent Solution, or Virtual Travel Events, and how they can do more with less and save time in the process.
· Leveraging Technology to go Beyond Training and Find Customers. Presented by Jonathan Cooper. Courtesy of Performance Media Group. Seminar attendees will learn how to take the best training and turn it into sales.
To learn more about the educational seminars offered at THETRADESHOW or to register to attend, please visit THETRADESHOW.org.
THETRADESHOW is created and supported by the travel industry’s leading organizations, including: ASTA, ACTA, CLIA, ETOA, IGLTA, NACTA, NBTA, NTA, The Travel Institute, U.S. Travel Association and USTOA. Official media partners are: Agent@Home, eTurboNews, JaxFax, Modern Agent, Recommend, Travel Trade, Travel Weekly, TravelAge West, USA Today and Vacation Agent.
THETRADESHOW (Travel Retailing and Destination Expo) is a 3-day, in-depth networking and educational event. Global and inclusive, THETRADESHOW unites under one roof travel suppliers and buyers from all over the world, representing every segment of the travel and tourism industry. It is the trade show event for travel decision makers. For more information on THETRADESHOW, please call 1.866.870.9333, visit THETRADESHOW.org or e-mail pr@thetradeshow.org
Contact: Kristina Rundquist/Laura Gajewski 703.739.8710
